What is BCG Analytics
BCG Analytics is a branch of BCG Connect that helps you analyze giving trends. Our goal is to help you use your data to develop highly targeted fundraising programs that increase both donor engagement and dollars raised.
Why should I consider analyzing my data?
Understanding your donors’ past and present behavior can help you influence their future giving. We believe the most effective way to do this is to dive deeper into their giving history to learn more about the decisions they are making.
What are the benefits of working with an expert?
• Having access to a dedicated and knowledgeable team with over 20 years’ experience
• Receiving measurable insights into donor giving behavior, trends, demographics, and history
• Receiving consultation on strategies to take this data and apply it to your next direct marketing campaign
• Increased giving from current donors
• Higher overall engagement
What types of clients do you help?
We specialize in helping large and small education, nonprofit, and healthcare organizations nationwide.