Tell Your Story
Increase Your Impact
We believe that the most effective marketing tells stories – and the best stories hit your head and your heart. These stories help convey the need for donations, the impact of an advanced degree, entice guests to attend an event, and help move all brands forward. In order to be effective, these stories must be handled with care, positioned artfully, personalized, and put in front of the right people. These projects vary by telling stories for annual giving programs, capital campaigns, grateful patient programs, fundraising initiatives, marketing and communications collateral, and more.
BCG Connect incorporates best practices, expert graphic design and creative services, and strategic data management to develop a consistent and effective campaign. Most importantly, we serve as a partner to our clients and constantly strive to develop new and innovative ways to help them reach their goals.
PROJECTS
ANNUAL GIVING PROGRAMS
ANNUAL GIVING PROGRAMS
BCG CONNECT helps organizations tell their story and connect with donors through multiple touchpoints, thus encouraging the greatest engagement.
GRATEFUL PATIENT PROGRAMS
GRATEFUL PATIENT PROGRAMS
Working closely with the organization, and following all appropriate regulations, BCG CONNECT crafts artfully designed appeals, letters, and supportive marketing collateral to show donors the impact of gifts on the organization’s patient care.
MARKETING & COMMUNICATIONS COLLATERAL
MARKETING & COMMUNICATIONS COLLATERAL
It is essential to properly convey an organization’s mission, message, and objective in an impactful way to inspire action from constituents – BCG CONNECT works with Marketing and Communications professionals to effectively communicate their organization’s story.
ALUMNI ENGAGEMENT EVENTS
ALUMNI ENGAGEMENT EVENTS
From large, campus-wide events like homecoming and reunion, to smaller events like regional meetups, and everything in between, like giving days, these events require massive coordination, marketing, and collateral.
STEWARDSHIP CAMPAIGNS
STEWARDSHIP CAMPAIGNS
By creating a plan of strategic, branded pieces to thank the spectrum of your donors over the course of the year, BCG CONNECT helps you to show the impact of gifts from participation to leadership.
LEADERSHIP GIVING COMMUNICATIONS
LEADERSHIP GIVING COMMUNICATIONS
Donors that have invested at a higher level in your organization, or that may do so, need to be spoken to in a different way than other donors.
YOUNG ALUMNI GIVING
YOUNG ALUMNI GIVING
Engaging this group of potential donors can be one of the most challenging issues for development professionals. By personalizing the message to this group, BCG CONNECT helps you to reach non-donors and young alumni where they are and highlights what’s important to them.
MORE PROJECTS
MORE PROJECTS
We know that each organization is unique and has personalized goals. That’s why we develop customized solutions for each client after learning about each client’s goals and objectives.
