What We Did:
- Motion-Graphic Video
- Direct Mail Design
- Print & Mail Services
The BCG team partnered with Deutsches Altenheim Foundation to pair its calendar year end appeal with a motion-graphic video that extended the reach of its fundraising message to online audiences.
Taking inspiration from their mission to give compassionate, life-enhancing care to seniors, along with testimonials from residents and their families, BCG designers told the German Centre story through creative visuals, imagery, and branded design – both in print and video.
