What We Did:
- Motion-Graphic Video
- Voice Over
As Providence College prepared for its April 2026 Friars Give Campaign, the advancement team partnered with BCG Connect to create a compelling video asset designed to serve as a central storytelling piece across campaign communications.
The video was crafted to quickly capture attention, strengthen message recall, and bring the campaign’s purpose to life in a way that static content alone cannot. By combining strong visuals, narrative pacing, and emotional storytelling, it helped engage alumni and supporters across digital channels before, during, and after the giving day—making the message more memorable, more accessible, and ultimately more impactful in driving participation and support.
