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MCPHS Leadership Giving Piece

Case Study Download: MCPHS University's Leadership Giving Program

Within an annual giving plan, there are different initiatives targeted at different segments to personalize asks and connect with donors more effectively. One segment that organizations typically target is leadership donors. Leadership giving…
BB&N Annual Fund Direct Marketing Plan

Case Study Download: BB&N Optimizes Their Annual Fund Direct Marketing Plan

How important is an annual fund direct marketing plan? Extremely! Annual fund marketing plans help with budgeting, forecasting, consistent outreach, benchmarking for the next year, and overall strategic preparation for fundraising efforts. By…
Dan Noonan, VP of Business Development

BCG Names Dan Noonan Vice President of Business Development

BCG has named Dan Noonan as Vice President of Business Development. Noonan will be responsible for leading BCG’s sales team and working with the marketing team in order to align sales and marketing goals. Dan Noonan started with BCG more…
Fundraising Appeal Letter Hacks

Stand Out From The Crowd(ed Mailbox): 5 Fundraising Appeal Letter Hacks

Add some muscle to your next appeal letter to help it stand out in a crowded mailbox. During the holiday season, everything that comes into your mailbox, from bills to credit card offers, are adorned in festive colors and glitter. So, it helps…
Milton-Nobles Challenge

Teaming Up With Your Rival School to Boost Young Alumni Participation

Noble and Greenough School and Milton Academy are rival schools that team up for an annual young alumni challenge to boost participation early in the fiscal year. The competition between the two schools athletic teams is an event that attracts…